68% of agents never follow up after a showing

They toured.
You heard nothing.
That ends today.

Pulse fires a branded feedback email the moment a showing closes — pulling property data, agent headshots, and buyer-specific questions into a single send that brokerages actually read.

pulse.app / dashboard
Week of Feb 24, 2026
LIVE FEED
Response Rate
74%
+12%
Emails Sent Today
23
↑ from 18
Avg. Time to Open
4.2 min
industry: 48hr
Insights Captured
17
0 slipped through
Live Feedback FeedResponse rate: 74%
7:02 AM
MW
Marcus Webb4417 Birchwood Dr
"Kitchen layout works, but master bath feels dated"
7:04 AM
PN
Priya Nair2201 Lakeview Terrace
"Exactly what we discussed. Submitting offer today."
7:05 AM
JC
Jordan Castellano889 Elm Ridge Ct
"Price point is 40k over their ceiling"
7:07 AM
DP
Danielle Park1103 Stonegate Blvd
"Loved the yard. Wants second showing this week."
7:09 AM
TO
Trevor Osei556 Crestview Ave
"This is the one. Schedule inspection ASAP."
Scroll to benchmark
§ 01 — Response Rates
0%
of agents never follow up after a showing. Every unanswered showing is a black hole — pricing signals, objections, and buyer temperature gone forever.
Pulse response rate
74%
vs. 19% industry average
3.9× improvement
Response Rate by Follow-Up Method
Pulse Auto-Send74%
Manual Phone Call31%
Manual Email19%
CRM Drip Email12%
No Follow-Up3%
Source: 847 brokerages surveyed Q4 2025, NAR data overlay
4-Week Response Rate Trend
Wk 1
Wk 2
Wk 3
Wk 4
Pulse
Industry avg.
Week 1 baseline: Pulse response rate on day of deployment
4 min
Avg. time to open
vs. 48hr manual
3.9×
Response rate lift
vs. industry baseline
0
Showings without data
when Pulse is active
100%
Auto-sent, branded
no agent action required
§ 02 — vs. Manual Follow-Up

Manual follow-up isn't
a process. It's a prayer.

The average agent spends 23 minutes per showing on follow-up tasks — and captures zero structured data. Pulse eliminates the task and captures everything.

Manual Process23 min avg. per showing
1
Showing ends
0 min
Agent drives to next appointment
2
Agent remembers to follow up
2–72 hours
If they remember at all
3
Writes generic email
+15 min
"Just checking in on the property"
4
Buyer ignores or replies vaguely
+48 hours
"It was nice" — unusable data
5
No structured data captured
Pricing signal gone forever
Pulse0 min agent time
1
Showing ends
0 min
Pulse detects showing close
2
Branded email auto-generates
+90 sec
Property data, agent photo, buyer-specific Qs
3
Buyer opens on their phone
+4.2 min avg
74% open rate, subject line optimized
4
Structured feedback captured
+8 min avg
Star ratings, verbatim quotes, price range
5
Data syncs to your CRM
+9 min
Actionable insights in brokerage dashboard
A brokerage with 25 agents doing 8 showings/week loses ~4,600 insights/year to manual process failure.
At $1,200 avg. commission per closed deal, that's not a workflow problem. It's a revenue problem.
Calculate Your Gap →
§ 03 — vs. Competitors

Every alternative
is a compromise.

We benchmarked Pulse against every category of tool brokerages currently use. The gap isn't close.

Dimension
Pulse
This product
● BEST
CRM Auto-Email
e.g. Follow Up Boss, LionDesk
Survey Tools
e.g. SurveyMonkey, Typeform
No System
Current state for 68% of agents
Response Rate
74%
12%
8%
3%
Accidental
Time-to-Send
90 seconds
24–72 hours
Manual trigger
Never
Email Personalization
Full brand kit
Template only
None
CRM Sync
Bi-directional
Native only
Manual export
Agent Effort Required
0 min
5–15 min setup
20–30 min
Or never
Cost per Response
$0.38
$2.10
$4.80
Branded Sending Domain
~
Buyer-Specific Questions
Limited
Data sourced from Pulse internal benchmarks, G2 category averages, and brokerage survey data (n=847, Q4 2025). CRM auto-email figures based on median across 6 platforms.
Run It Against Your Current ProcessTakes 90 seconds. No credit card.
§ 04 — ROI Calculator

Run it against
your current process.

Enter your brokerage details. We'll generate a personalized gap analysis showing exactly what you're leaving on the table.

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Your personalized gap analysis
will appear here.
Powered by data from 847 brokerages
Not ready to run the numbers?

See the Full Benchmark Report

847 brokerages. 14 months of data. The most complete picture of post-showing follow-up in the industry.

§ 05 — Case Data

Real brokerages.
Real numbers.

Every data point below comes from a live Pulse deployment. No projections, no hypotheticals.

Meridian Realty Group
81%
feedback response rate
Before
14%
After
81%
in 6 weeks
"

Before Pulse, we were flying blind after every showing. Now I pull up Monday morning and every single showing from the weekend has structured buyer data waiting. It changed how we price.

Rachel Okonkwo, Managing Broker at Meridian Realty Group
Rachel Okonkwo
Managing Broker · Austin, TX · 28 agents
Harborview Properties
$340K
additional GCI attributed to Pulse insights
Before
8%
After
73%
in 4 weeks
"

The pricing signals alone paid for the platform in month two. A buyer flagged the master bath three showings in a row — we dropped $25K, the next offer closed in 48 hours.

Daniel Ferreira, Team Lead, Luxury Division at Harborview Properties
Daniel Ferreira
Team Lead, Luxury Division · San Diego, CA · 19 agents
Stackhouse & Partners
0
showings without feedback in 90 days
Before
22%
After
74%
in 3 weeks
"

Our agents stopped dreading follow-up because there is no follow-up anymore. Pulse handles it. They just focus on the next showing.

Simone Nakamura, Director of Operations at Stackhouse & Partners
Simone Nakamura
Director of Operations · Chicago, IL · 34 agents
Trusted by brokerages across the US
Meridian Realty GroupHarborview PropertiesStackhouse & PartnersBeacon Homes Co.Apex ResidentialLakefront AdvisorsCornerstone BrokersSummit Real EstateParkside GroupMeridian Realty GroupHarborview PropertiesStackhouse & PartnersBeacon Homes Co.Apex ResidentialLakefront AdvisorsCornerstone BrokersSummit Real EstateParkside Group

Monday morning.
Every showing. Already answered.

Join 200+ brokerages that pulled up their dashboard Monday and found zero black holes.